Overview
This Key Account Manager role involves maintaining, growing, and upselling your existing customer account base. The role will have focus on relationship building / management, networking, sales, and promotion of the client’s brands in the field.
Client Details
Our client is a renowned entity within the spirits industry globally, while maintaining Scottish heritage. With solid growth in terms of headcount within the on-trade sales team as well as market share over the past few years, this is an exciting time to join the team, and one at which progression prospects over the next few years are strong.
Description
● Develop customer relationships with:
– independent on-trade outlets to gain visibility for our client’s products and partner on activation concepts and events
– key regional and national distributors and wholesalers to ensure maximum availability of our products to the trade
● Identify opportunities to partner with like-minded outlets and groups on events and activations to bring the company’s brands to life
● Identify new and develop existing specialist retail customers across assigned area – this will account for approximately 20% of the role week to week
● Motivate and leverage partner distributor sales teams to sell our brands
● Capitalise on strong customer relationships and effective account strategies to achieve volume, value, distribution, and visibility Key Performance Indicators
● Creation of client facing activation plans focussed on awareness and aligned to brand objectives
● Creation of customer specific brand trainings to build relationships and identify bartender advocates for the UK Portfolio
● Work cross functionally with Marketing, Finance and Supply Chain to ensure best possible delivery against agreed priorities and targets
● Build extensive contact network within customer organisations (Media, Supply Chain etc)
● Prepare external and internal presentations including brand updates, performance analysis and plans with objectives
Profile
We are keen to speak to both candidates with existing drinks sales experience to the on-trade, as well as candidates with a background in bar or hospitality management. A successful Key Account Manager should have:
- Minimum of 3 yrs experience in the Scottish licensed hospitality industry, (bar or brand side)
- WSET Level 2 Spirits training preferred but not essential, an understanding of spirits and their production
- Ability to create and lead engaging trainings and tastings for both On-Trade and Specialist customers
- Entrepreneurship and an eye for new opportunities
- Positive approach to overcoming obstacles
- Excellent interpersonal skills to engage and influence a varied customer base
- A self-starter who thrives on autonomy
- Strong sales, influencing and negotiation skills
Job Offer
- An attractive salary package of £35,000 per annum
- Bonus scheme and company car package
- Opportunity to work with a leading company in the Spirits industry
- A positive and supportive work culture
- Ample opportunities for career progression and professional development
We encourage all prospective candidates who believe they can thrive in this exciting Key Account Manager position to apply today. Don’t miss the chance to join our client’s successful and growing team and contribute to their (and your) ongoing growth.